Business is tough.
It beats you up.
It can overwhelm you.
It can make you feel inferior to those around you.
It can challenge your will to continue working hard towards your ultimate goal of success and freedom.
In business, the cliche “only the strong survive” is as true as it gets. But the cliche itself almost feels as stressful as the position of feeling down over your business.
In the end, your mental toughness and prowess to fight on will be your saving grace during a tough business spell. Let’s look at a few ways you can become more mentally strong in business.
Don’t Lead With Emotions (at least, too much)
Passion is a part of the creative business process, make no mistake about it. Passion can feed you ideas and the initial energy to take on the new endeavor.
But too much passion too late in the business plan can set you up for a mental hurdle. If your passion gets the best of you, your “road to success” may be misrepresented as more rosy than it actually is. In such cases, your expectations don’t take into account that your business journey will encounter hurdles and setbacks.
Business plans are like stocks. You buy a stock because you believe in the company. The stock goes well until it doesn’t. When its down, emotions can cause you to part ways and sell the stock.
But almost all stocks will go down, the important part is if the trend over time is up.
Selling a stock on the first bad day is a loss of investment due to an emotional move.
In business, it’s the same thing. Your big passionate plan won’t be all sunshine, it will rain on some of those days. You need to be prepared for the down days. Don’t over-invest your emotions when it comes to the long game. You should set expectations appropriately and make sure you are mentally ready for the down times.
This will make you less fragile and more durable.
Take Mental Rest Days
No entrepreneur wants to put down the laptop or smartphone, however, there is little debate that the brain needs rest and relaxation. Taking mental break days may actually result in coming up with new ideas.
They also allow your brain to relax and become more patient with the process. When you are constantly in the fight, the game seems short. When you take a break, the game suddenly seems long.
You want to be patient like that of the cheetah when you are running a business. If you keep your head in the tunnel, you may miss new opportunities.
The brain is a muscle, if you overstress it, it will work much less efficiently.
I don’t mean therapy (though, I’m not against such things).
When I say help, I mean literal help. If you are overwhelmed with your business, you may need to get some qualified help in the building to help you run things.
You can’t be mentally strong when you are stressed to the absolute max.
A good assistant can help you organize not only your business goals but your personal life.
There are many virtual assistants that don’t charge much to help with personal responsibilities. They even will pick up your dry cleaning.
Challenge Yourself Outside Of The Business
Maybe you’ve always wanted to kayak (please take lessons and wear a helmet!). Maybe you’ve always wanted to learn how to dance.
I don’t know? The ideas are endless.
The idea here is to find something you want to learn that will challenge you. The key is that it not be related to your business.
Learning woodworking will challenge you, but failing won’t lead to a failed business. This allows you to pursue a challenge in a loose fashion. This creates a confidence-building environment that will carry over into your professional life.
Only the strong survive…
Eh, let’s not be overdramatic. We aren’t cowboys working our ranch (well, most of us aren’t, most likely).
There are lots of things you can do to make yourself less exposed to the effects of business stress. Nothing will ever beat a healthy diet, low alcohol intake, and exercise. But beyond that, you can train your brain to be more efficient and less stress so that you are less impetuous when it comes to running your business.